Revenue optimization

Football club revenue leaks calculator

Discover how much matchday revenue your club is losing through the 4 structural leaks and calculate your ROI potential with behavioral loyalty solutions.

Club information

Basic details

Season tickets

Home games per season

Average attendance

Average single ticket price (€)

Season ticket price (€)

Current performance metrics

No-show rate (%)

Industry avg: 12-18%

Late arrivals (<30 min) (%)

Industry avg: 65-75%

Average F&B spend per fan (€)

Industry avg: €4-9

Average merchandise spend (€)

Per transaction

Merchandise conversion rate (%)

Industry avg: 15-25%

Average resale price (€)

High-demand games

Recovery potential settings

Adjust recovery rates (0-50% in 5% steps) for each leak type

No-show recovery rate: 30%

Resale recovery rate: 20%

Matchday spend recovery rate: 15%

Traffic spike recovery rate: 25%

Revenue leak analysis

Total annual leaks

€ 5,150,787

Recovery potential

€ 1,036,651

Potential ROI

4.1x

Investment: € 250,000

Breakdown by leak type

No-show leak

Recovery: € 159,732

€ 532,440

Resale leak

Recovery: € 108,349

€ 541,747

Matchday spend optimization leak

Recovery: € 375,870

€ 2,505,800

Traffic spike leak

Recovery: € 392,700

€ 1,570,800

Revenue leaks breakdown

Leak distribution

Investment vs recovery

ROI Multiple: 4.1x